Falken Tire, known for its innovative product, competitive nature and technological developments, is setting the stage for a new category in ultra high performance tires. The introduction of the AZENIS PT722 A/S, premium performance touring tire is specifically targeted at consumers looking for a smooth, quiet UHP tire without sacrificing performance or tread life.

Falken believes the emphasis on tread life in the UHP category has been overlooked. The PT722 will provide the same outstanding performance level expected from every Falken product and still manages to maximize the value for the consumer.

The unmatched combination of features offered by the PT722, delivers one of the best warranties available in the ultra high performance category. This newly developed tread compound delivers a compelling 60,000 mile limited treadwear warranty in sizes featuring the 600-A-A UTQG rating and 40,000 miles for sizes with the 440-A-A UTQG rating.

Whether looking for an Original Equipment replacement or aftermarket plus-size fitment the PT722 is the right tire for almost every consumer, covering 44 sizes from 16 inch to 20 inch wheel fitments.

“To compliment the launch of the PT722, we have planned one of the most comprehensive and exciting promotional campaigns in the history of Falken Tire,” declared Andrew Hoit, Falken's Director of Marketing. “We will be giving away a 2011 Porsche Cayman to one lucky winner in a national sweepstakes, which will be promoted concurrently at events, print, online, and television.”

Debuted last fall at the annual SEMA Show in Las Vegas, the AZENIS PT722 A/S is available for sale today.

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