Bimmerfest Pasadena Details:

  • Located at Rose Bowl in Pasadena, CA
  • 2400 BMWs and 6000 people in attendance
  • ESS Tuning headlining sponsor
  • Bimmerfest East in MD this August

Even if you know what to expect from Bimmerfest, you still can't help but be overwhelmed by the sheer scale of the BMW event, variety of cars and diversity of the performance gear that converges on the Rose Bowl's outer lawn every Spring in Pasadena, CA.

This year's Bimmerfest West was attended by more than 6000 people, packing the parking areas with 2400 BMW platforms and more than 80 vendors, delivering sensory overload that Bimmerphiles crave.

Attendees came from as far away as Japan, and another made the drive from Rhode Island. For those who couldn't make the trip, Bimmerfest's organizers encouraged everybody to share the experience via social media. Throughout the day, the BMW show trended across the globe, from Europe to South America.

ESS Tuning was this year's headline sponsor and they previewed a nearly-finished project we can't wait to see: an E92 M3 with Liberty Walk widebody and fully-built V8 fitted with the new ESS/Vortech supercharger. According to ESS Tuning, it's capable of squeezing 1000hp from the 4.0L engine.

ESS Tuning also showed its BMW 328i with supercharger conversion. This was designed for the 3.0L six-cylinder cars that proliferated before the 2.0T engine replaced it in the F30. Power figures weren't available because the software was still under development but this will be able to give a 335i a very hard time, so owners looking for a much-needed power boost should contact the ESS Tuning for more details.

As always, Bimmerfest is a great way to experience BMW's past and present as well as a glimpses of the future. BMW North America displayed the brand-new i8 plug-in hybrid as well as the new M4 - a car that will undoubtedly dominate Bimmerfest 2015...

On the other side of the coin, EAS displayed a BMW M1 and there were a brace of interesting conversions for the classic 2002. BMW Motorsport also brought out some of its heritage racecars collection for visitors to drool over.

Best in Show went to Joseph Liu's '06 Mini Cooper S, while the Best Classic went to Ron Perry's '79 BMW 520i, while the winner of Best Modified was Patrick Estudillo's '06 M3. This was one of the first time's we hadn't been involved in the judging and felt there were a few other worthy contenders.

Top of that list would probably have been Marco Svizzero's BMW 135i with 1M widebody conversion and M3 V8 powerplant. We liked it so much it's featured elsewhere in this issue.

For East Coast BMW fans who didn't make the trip, don't forget Bimmerfest East in Aberdeen, MD, which takes place every year in early August.

For more details on both Bimmerfest events, visit

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